Lídia Bartrolí Mercader
CW & Creative Director

Hello,
I'm Lídia

Hello, I'm Lídia

I’m Lídia (yes, with an accent and no “y”).
Independent Creative Director (CW) from Barcelona — creatively made in Argentina.

I have 10+ years of experience with global agencies and clients from the US, UK, Netherlands, Argentina & Spain, collaborating with brands like Apple, Coca-Cola, and Movistar. But what I’m most proud of is being honest with myself: spreading the freelance spirit, being part of the movement for more creative women together with Más Mujeres Creativas, and inspiring a new generation of value-driven creatives.

I hope you enjoy my portfolio — and meanwhile, I’m still chasing that idea that makes you think: “damn, I wish I had done that.”

Door

Movistar

Stomachs

Fecofar Lab

Lockdown Destinations

Turismocity

Unequal Definitions

Comunicación Para La Igualdad

Not a Boob

ACAP

Head Movements

Movistar

Half-Billboards

Ronald Mcdonald Foundation

“Avioncito”

YOSOY

Exceptional Languages

Generalitat De Catalunya

No Shakers Required

DIAGEO Premium Cocktails

The Most Valuable Painting

Lia Winner

TV Commercials

Movistar Argentina

Life Insurances

Banco Santa Fe

Life is Printed in Every Moment

HP

Social Causes

Door

Stomachs

Lockdown Destinations

Unequal Definitions

Not a Boob

Head Movements

Half-Billboards

“Avioncito”

Exceptional Languages

No Shakers Required

The Most Valuable Painting

TV Commercials

Life Insurances

Life is Printed in Every Moment

Social Causes