Lídia Bartrolí Mercader
CW & Creative Director

Not a Boob

It’s not a boob, it’s food.

Awards

Cannes Lions 2017 – Shortlist – Print and Publishing

Year:
2017
Client:
ACAP
Agency:
Dhélet Y&R Latam

In Argentina, breastfeeding in public is still stigmatized.

This campaign is a bold reminder that feeding a child should be natural, respected, and without shame.

Awards

Cannes Lions 2017 – Shortlist – Print and Publishing

Year:
2017
Client:
ACAP
Agency:
Dhélet Y&R Latam

In Argentina, breastfeeding in public is still stigmatized.

This campaign is a bold reminder that feeding a child should be natural, respected, and without shame.